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A Beginners Guide on Call to Actions in Marketing 

A Beginners Guide on Call to Actions in Marketing 

by | Apr 4, 2023 | Digital Marketing

What’s the point in spending days on a great marketing strategy if your customers struggle to get through to your or reach you?

Whether buying your product, booking a service or contacting your business, your customers should be able to do this easily. An overcomplicated user experience does not work for anyone!

A call to action could be your saving grace!

What is a Call to Action?

A call to action, or a CTA, is a way to guide your audience to where they need to go to generate a new lead. It’s like you giving your user direction, or a map to follow on their journey in converting.

It is a commonly used term in marketing, so this isn’t the last you’ll hear of them, and it is vital that you understand why they are so important!

See the coloured button saying, ‘Book A Discovery Call’? That’s an example of a call to action! The text before tells you what you need – to be found on Google – and how to get that by booking a discovery call with CREATIVE in TiME.

A call to action could lead the user to:

  • Click on your website 
  • Subscribe to a newsletter 
  • Buy directly from your store 
  • Get in touch with you via phone, email or contact form  
  • Follow your social channels  

Why Do You Need a Call to Action?

Call to action links and buttons act as digital signposts for your users. Using the map analogy again, when you’re travelling you will know your desired destination, but you will still need a map or guidance to get from Point A to Point B.

A call to action is exactly that – it explicitly shows the user where they need to go from here. They’ve landed on your site or ad, so where do you want them to go next?

If it is too difficult to navigate, they may end up leaving your website all together!

CTA A/B Testing

A call to action (CTA) is the perfect opportunity for A/B testing!

CTA A/B testing is when you run two options in conjunction with one another. You then compare the data from test A and test B to know which direction to take based on the performance.

Call to actions offer a prime opportunity to test which one is more effective at the same time. Why waste time later when you could save it right now?

The words and appearance of your content have a direct impact on your conversion rate.

For example, some people will not connect with the term “free trial” or “subscribe” but will resonate better with “learn more” or “try our product today”. Same end goal, different approach.

This is because the trial and subscribe angle can show commitment and your audience might not be ready to commit yet. But, some users, love freebies and will jump on the word “free trial”.

It all depends on your specific target audience!

Understanding Call to Actions (CTA)

Call to Actions on Your Website

Call to actions on your website help to build internal links to your other pages.

By using call to actions as a form of link building, you can direct your user to where they need to go in order to buy, sign up or call your business.

For a website, it is best practice to have your call to actions spread out throughout the content.

There is usually a call to action in line with the header on eCommerce sites since the user typically already knows what they want when they land on the page.

Call to Actions on Paid Ads

Call to actions on paid ads usually link to the company website when it comes to paid search engine ads. Even on paid social ads, this is the most common link you see.

With search engine ads, you can often be limited in your character count, and when each one counts, you need to make sure that people know where they are going from here and what they are going to get out of it.

Your CTA is important but so is the lead up to it – the selling points before the user clicks on your link.

Having a call to action saying: “Get in Touch”, for example, is effective but your user needs to know exactly why. Why should they contact you? What do they get out of it? Why choose you over your competitors? Making sure your user understands the value of clicking on your CTA is vital to boost its performance.

Call to Actions on Social Media

Depending on the platform, call to actions on social media vary. They serve the same purpose in driving your users to your intended destination.

On Instagram, the most common one is to visit a link in the profile’s bio since links are not clickable on individual posts. But if your goal is to attract new followers, Instagram provides you with a CTA. When you go on your explore page, a follow button appears on the right-hand side of posts.

So, your job is easy, just creating enticing graphics and write engaging content! That’s not actually easy at all. Check out our blog on social media strategies here or get in touch with CREATIVE in TiME for a bespoke social media strategy, after all, CTAs are important across your whole marketing strategy.

On LinkedIn, we have found that links work best when they are at the end of the post. With LinkedIn, we find that we spend as much time on our above the fold content (the bit you see before clicking ‘see more’) as we do with the rest of our content. It must be enticing otherwise they’d never see the link!

Effective Call to Action Examples

For a call to action to work, it should be obvious in where to go next as well as being in line with your overall marketing message.

Personalised Call to Actions

Did you know that personalised call to actions perform 202% better than basic CTAs?

That’s because personalisation is always a hit! We all know that marketing isn’t personal and that marketers are targeting large groups rather than a select group of individuals. But it doesn’t have to feel that way.

In emails for example, you can have it swap out the name to the addressee – as long as their name is in the email contact information. Are you more likely to click on a more personalised call to action?

Subscribe

Users subscribe to newsletters or social channels mostly to gain information. If you are an expert in your industry, you can send out the educational pieces your users are looking for directly to them ensuring you are always at the forefront of their mind.

Not everyone in your audience will want to subscribe to a newsletter or service however, so understanding your audience needs is imperative to make sure you are reaching out in the best way.

Learn More

You will have enticed them in the copy before this with a hook that draws them in. When your audience sees that they can learn more about this, they will want to click onto your site.

It can also create a good flow through your website to bring users on an experience leading them to your goal.

Weak Call to Action Examples

Click Here

Whilst this could be attached to other text, it doesn’t tell your audience directly what they are clicking for. Are they being sent to a website? Social channel? A sign-up form? They simply don’t know.

Examples above such as ‘Subscribe’ inform your audience what they are clicking for in a more direct approach.

Do You Want to Know More?

Call to actions like these aren’t clear on where your audience should go next. Good call to action’s need to give clear instructions to the audience on their next point of action.

Try Our Free Trial

Most of the time, discounts jump out to users – especially when they are free. But that isn’t always the case. Actually, it can deter other users from converting because some free trials require you to register your bank details. You don’t want to know how often people sign up for free trials, forget, and get charged!

Where To Place Call to Actions?

Well that entirely depends on your channel!

It is proven that call to action buttons placed towards the end of your content or right at the top outperform other CTAs. But when it comes to website copy, having them spread out all over the page (not too many though!) provides a better experience for the user.

They don’t have to scroll all the way to the top or the bottom, they can click the CTA button in the exact moment they are ready to convert.

How CREATIVE in TiME Use Effective Call to Actions

CREATIVE in TiME work in all areas of content marketing, meaning we use call to actions on a daily basis. How many can you spot on our homepage?

With our years of experience, we have trialled new innovative ways to incorporate call to actions in all our channels. We know what has a history of working and have never worked for us.

Get in touch with CREATIVE in TiME today for all your content needs! All content needs a CTA, after all!

Why is Your Google Business Profile Important?

Why is Your Google Business Profile Important?

by | Mar 3, 2023 | Digital Marketing, SEO

Ever wondered how to get your business to the top of a Google search?  

Your Google Business Profile could be the key you need to open the door for new business opportunities. Google Business Profile, previously Google My Business, is an excellent SEO tool at your disposal, especially when it comes to local SEO.  

Local SEO explained 

It’s all about targeting the customers who are local to you – the ones who are within a short drive away from where you run your business. This is especially important for those with a store front. When your customers are looking for a local business who can solve their particular problem, you need to be the first name they see both on your organic search and through Google Maps. Local SEO includes optimising your Google Business Profile as well as other tricks of the trade. To find out more on how local SEO can boost your business, check out what CREATIVE in TiME can do to boost your organic rankings. 

What exactly is a Google Business Profile? 

You might be familiar with Google My Business (GMB) since the name change only happened about a year ago. But it’s the same system with even more benefits than ever for your business!  

When you search for a company on a search engine, have you noticed on the right-hand side a profile looking something like this?  

THIS is a Google Business Profile, and it can do wonders for your business! 

Google Business Profile allow you to list your business and its location on Google Maps and local search results. This helps to attract customers within the local vicinity of your place of operations.  

So why is a Google Business Profile Important? 

The short answer: it brings in leads to your business. But there’s a lot more to it than that.  

With this profile, you can clearly display important information about your organisation that your customer’s/clients are searching for. This could be anything from opening times and your website to your address and reviews by previous customers. 90% of people read reviews before converting so by having reviews appear right at the top of Google, it gives your business a higher chance of obtaining a new customer.  

When you are looking for a business on Google, how often do you go to the contact page to call them up? More often than not, users head straight to the Google Business Profile and get essential contact information from there with 94% of calls coming from the Google Business Profile alone! If you let CREATIVE in TiME work their magic on your profile, you can work your magic from there and upsell your clients on a daily basis! 

Creating a Google Business Profile 

At CREATIVE in TiME, we offer everything from uploading your businesses information to optimisation and responding to your customer’s reviews. Contact us today to get started on your Google Business Profile 

Creating a Google Business Profile is entirely free. But to optimise to and utilise in its best capacity, you need to know what the tips and tricks that Google’s robots are looking for. That’s why we are here. CREATIVE in TiME use their expertise to give your Google Business Profile a high success rate.  

5 Ways to Optimise your Google Business Profile 

1. Make sure all your information is correct.  

This might be stating the obvious, but you might be surprised how many businesses forget to update their Google Business Profile when they move locations. By providing the correct information, not only does it mean you’ll get leads sent to the right place, but you’ll also provide a good user experience for your customers, resulting in positive reviews. 

2. Add in high-quality photos  

You wouldn’t buy something without seeing the product yourself first, would you? The same goes with users when Googling for your company. When a restaurant has high quality images of their food, it can entice customers to place a booking. When you showcase behind the scenes images from your business, it shows the positive and friendly experience they will have whilst with you. A high-quality image of your company logo is also a must! 

3. Don’t forget to add video 

Online Videos Have an Audience Reach of 92% Worldwide. By adding a video to your Google Business Profile, your target audience can get a real feel for what you have to offer and the people behind the business. Ever since TikTok took the world by storm, your audience has been consuming more video content than ever before. After all, a video can say exactly what you need to say in under a minute. 

4. Write a compelling description  

Your description should help sell your business to potential customers. It needs to include your unique selling point (USP) – what makes you stand out from your competitors? Otherwise, how will they know to choose you? Your unique selling point is well unique; its what gets your customers to convert instead of looking at your competitors.  

5. Engage with your Google reviews 

Having customers leave reviews on your business sends a trust signal to potential new customers. But so does responding to the reviews you receive. By responding to positive reviews, it shows that you are engaging and building loyalty and trust with them. Alternatively, by replying to negative reviews with solutions for unhappy customers, it shows you are proactive to solve any issues. Every business has at least one negative review – it’s all about how you address them. Struggle with keeping professional? Leave it to us. 

How CREATIVE in TiME can help  

Setting up your Google Business Profile might appear easy enough at a first glance but optimising it the profile is the key to success. Creating these business profiles can be time-consuming and for a busy business owner such as yourself, this might not be your top priority. But that’s what we are here for! We discuss your goals, we set up and optimise your profile, and you get to watch the leads roll in! Contact CREATIVE in TiME today to get started. 

By opting to include more than just one of our services, you can reap the benefits from multiple directions, giving your business even more opportunities. Local SEO doesn’t just comprise of your Google Business Profile; it also includes localised keywords in your copy and building links with other businesses and organisations in your area. See our full list of services here. 

How Can Our Digital Marketing Business Help You? 

How Can Our Digital Marketing Business Help You? 

by | Oct 14, 2022 | Digital Marketing

There has been no better day and age for digital marketing agencies to start helping your business! 

In the digital marketing world, there is more freedom and potential than ever to help your business grow and develop. 

There is a multitude of new and impressive expert tools and techniques which we have under our belt which have been developed in the ever-changing digital world. 

Digital marketing is not one-size-fits-all and we have experience with a wide range of different businesses with unique goals, audiences and budgets who have enlisted our help to grow digitally. 

We Can Deliver Measurable Results 

One way CREATIVE in TiME can help your business with digital marketing is by producing measurable results which we will monitor and track. 

We track all results weekly, ensuring that we can provide relevant and consistent updates and recommendations for your digital marketing strategy. 

Through our weekly monitoring, we are able to track all digital marketing campaigns in real time and perform immediate changes when issues arise. 

We make sure you understand how you are doing via your Google Analytics in relation to your ongoing marketing activities. We see what is working and needs improvement, and we put actions into place to achieve this for you. 

We Can Create Brand Authority 

Through content marketing, CREATIVE in TiME can develop a content marketing strategy which will be fully researched in line with our SEO service to ensure that your website is reaching the right people and gaining crucial engagement from your ideal audience. 

Our content marketing service includes creating top-notch blogs which can be repurposed across the rest of your digital marketing strategies such as in your email campaigns and social media posting. 

From keyword research to SEO optimisation, we have all of the tools available to craft interesting and informative blogs which will draw new users to your website and keep existing customers returning. 

We Can Create a Social Media Presence 

Social media is a large part of our day-to-day lives which in turn means it can be a significant aspect of your digital marketing strategy. 

To create and grow a social media presence, it has to be regular, consistent and engaging to your current and potential audiences.  

Social media is often overlooked by business owners however to create and maintain an effective social media strategy you need time, creative skills and competence to see results. 

Using expert tools, CREATIVE in TiME can take control of your social media presence and drive it in the right direction. 

Through our knowledge, we can choose which social media channels are suited to your business, goals and ideal audience to ensure that you are only posting where it will make a difference to you. 

We focus on how to make social media effective for you and your business, make it achieve objectives that you set, and ensure your overall brand awareness and message get through. 

We Can Increase Your Organic Traffic 

Search Engine Optimisation (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines.  

By improving and optimising your SEO, you can drive more traffic to your website and therefore generate more sales. 

An SEO campaign can include keyword research, on-page optimisation, local SEO, copywriting, technical SEO and content marketing. SEO touches on all areas of your online presence and involves many different skill sets. 

We look at everything you do, everything you are, and where you are versus where you want to be. How could your website perform better in search? Our SEO team will do the analysis and seek out opportunities. 

How can we make the most of the search opportunities we’ve found for you? Whether you need our complete SEO services, a detailed strategy, or just a few blogs going out a month, we can deliver. 

What other Marketing Agency has the knowledge and expertise of a Chartered Engineer and an award-winning multi-business creator? We get business, we get people, and we deliver.  

We understand the people, resources, processes, and tools that go into making your business run smoothly and we get the struggles companies like yours experience with the heady world of marketing. 

We Can Create a Bespoke Marketing Plan 

A marketing plan is a detailed roadmap that contains your marketing strategies, activities, costs, and results over a specified period. It sets out the necessary marketing action to take for your business to meet its targets. 

A marketing plan is needed as it will show your business goals, your market, your activities, and chosen marketing strategies which will keep your business on track to success.  

A good marketing plan can ensure you find out what strategies work for you, what your strengths, weaknesses, and opportunities are, and where your money is being spent. 

We understand that a well-formed marketing plan can lead your business to success and profit that you would not reach otherwise which is why we create bespoke marketing plans for all of our customers. 

Who are CREATIVE in TiME?   

We are a digital marketing and business advice agency. We audit, advise, mentor, and manage your marketing requirements underpinned with business advice and support capabilities. CREATIVE in TiME specialise in SEO (search engine optimisation) and expert business advice.   

We specialise in being your partner on your business journey, and our customers appreciate having access to director-level, manager level and team-level expertise in business and marketing without the need to employ all levels at significant cost to your company.   

If you want to learn more about the individuals at CREATIVE in TiME, click here to see what our team is all about and put some faces to this work! 

What Are The 7 Types of Digital Marketing? 

What Are The 7 Types of Digital Marketing? 

by | Sep 29, 2022 | Digital Marketing

Digital marketing is a must-have service for businesses that want to be relevant and competitive in the digital world. 

Shockingly to most people, digital marketing is not a one-size-fits-all deal and there are a variety of different marketing strategies and channels which we use to grow and promote your business. 

Digital marketing channels vary depending on your business, audience and goals which means that understanding the 7 types of digital marketing, or having a marketing company that does, is vital for your business.  

7 Types of Digital Marketing

1. Content Marketing 

One of our favourite forms of digital marketing is content marketing. Did you know that your content marketing can fuel pretty much every other type of digital marketing which your business may need? 

With high-quality content already being produced, it allows other ventures such as social media marketing to run smoothly and effectively. 

Content marketing is the process of creating and sharing content which provides value to your site visitors whilst also creating interest in your business. There are many benefits to content marketing such as affordability and return on investment. 

Did you know that content marketing generates 3 times as many leads as traditional marketing techniques? 

Content marketing can include, but is not limited to: 

  • Blogs 
  • Video content 
  • Infographics 
  • Podcasts 
  • And more! 

The type of content marketing which you will create is dependent on your business goals and intended audience. 

If you are looking to begin your content marketing journey then we would suggest starting with blogging. Once you decide to create a blog then you should research the types of content that your target audience is interested in and find valuable. Don’t know how to do this? That’s where digital marketing companies such as CREATIVE in TiME come in! We can research your target audience, and their searches on Google to create high-quality content to get your business found. 

2. Website Design 

Website design is another great form of digital marketing. If you have an online business then your website is like your storefront. Once a visitor enters your website, they instantly begin to make their first impression of your business. 

If a visitor lands on your website and it is unattractive, slow to load, difficult to navigate or laid out in a confusing manner then they will likely leave your site within a few seconds of entering. 

This makes your website design vital in the way in which visitors view your brand.  

The best way to utilise website design for your digital marketing is to create an attractive and optimised website including easy-to-navigate menus, user-friendly and accessible on all devices including mobile devices. 

Did you know that over half of the total internet activity is taking place on mobile devices? 

The chances of reaching your audience via mobile are growing higher and therefore you need to take notice of this now! 

3. SEO 

Search engine optimisation (SEO) is another of our favourite types of digital marketing for businesses. 

By improving and optimising your SEO, you can drive more traffic to your website and therefore generate more sales. 

In our SEO agency, you can expect services such as SEO Audits & SEO Consultancy, Keyword Research, Technical SEO, Local SEO, On-page & Off-page optimisation, Schema, Geotagging, Google Analytics, Copywriting, Public Relations, Content Marketing, Link Building, & so much more. 

Our professional SEO services will be uniquely adapted to your business, helping you to navigate the ever-changing marketing industry. Our SEO agency has access to specialist tools and expert knowledge which will provide your business with an edge above your competitors. 

4. Social Media 

Social media is becoming more relevant with every passing day due to the ever-growing number of users. 

This means that any businesses which are not utilising social media are missing out on an important opportunity. 

Social media marketing can consist of creating a social media strategy, content creation, influencer marketing and video strategies. 

If you want to run effective social media it has to be regular, consistent, and engaging to your audience. Doing this takes creative skills (to engage), time (to be regular), and competence (consistent) to really drive results. 

Your social media presence allows your business to have a human side and connect with potential leads and customers in a more authentic and personal manner. 

Keep in mind that there are many different social media platforms out there- Facebook, Twitter, Instagram, LinkedIn, and more. You cannot have a presence on all of these sites and you shouldn’t either.  

Find the correct channels for your business and focus your efforts on those specific platforms.  

5. Email Marketing 

Email marketing has been with us for some time, but do not underestimate the power and reach of regular email marketing campaigns. 

Many businesses see emails as being outdated or unappealing to their audiences however it remains one of the most important types of digital marketing for businesses to reach their target audiences. 

Similarly to social media marketing, email marketing is a good way to engage with your audience and create brand awareness.  

Don’t worry, email marketing is not all about pushing deals and vouchers in your customer’s face! No one enjoys being bombarded with promotional emails constantly and can even turn people away from your brand if they feel forced. 

Think of your own email inbox, what emails do you like and dislike? Generally, your audience may have similar views such as disliking clickbait subject lines which are unrelated to the email content (don’t be one of those people!) 

The process of email marketing can be further developed through email segmentation, automated email workflows and email templates. To truly make the most out of your email marketing, we would suggest getting in touch with a digital marketing agency such as CREATIVE in TiME which has expert experience in email marketing strategies. 

6. PPC 

When you think about pay-per-click advertising (PPC), you may think it sounds scary and you aren’t alone!  

From identifying your budget, finding the right platforms and monitoring progress, PPC can be scary to manage as a business owner, you will likely need to work with someone you can trust to aid you in this venture. 

PPC is an ideal way to improve your reach on search engines and improve visibility on search engines however it can require weekly monitoring to ensure your budget is being spent in the best way possible and that your conversion rates are in line with your goals. 

7. Google Analytics 

The final type of digital marketing is analytics.  

Whether you have one marketing type implemented for multiple, it is vital to track your website and marketing metrics every single week to ensure that everything is performing as expected. 

This vital part of digital marketing is of utmost importance however it can be time consuming 

We make sure you understand how you are doing via your Google Analytics in relation to your ongoing marketing activities. We see what is working and needs improvement, and we put actions into place to achieve this for you. 

Often an area overlooked in many businesses, Google Analytics is your friend feeding you constant updates on how your website is performing. We work closely with Google’s tools to ensure you get the best outcome possible. 

Now that you know the 7 types of digital marketing, you can make smart decisions about what types will benefit your business and build an effective strategy around this. 

We can help you to be strategic about your marketing decisions… 

…Whilst optimising your budget! 

Whether you require a marketing strategy or for CREATIVE in TiME to run your digital marketing for your business, we are here to help. 

Get in touch now if you need help understanding what types of digital marketing are right for your business. 

Is Blogging Dead? 

Is Blogging Dead? 

by | Jul 8, 2022 | Blog

Is blogging dead? This is an inevitable question which comes up time and time again every year but the swift answer is NO! 

Blogging is absolutely still relevant in 2022! 

However, the practice of blogging is everchanging and getting your blogs seen by an audience may be harder than ever. 

Blogging is still a totally viable digital marketing strategy in 2022 and beyond, which is why we are going to share with you our 5 top tips on how to ensure your blog can thrive in 2022… 

Share Your Blogs 

Whilst blogging will primarily occur on your website, other platforms can grow your audience and create more engagement with your blogs. 

Platforms such as YouTube, Instagram, LinkedIn, TikTok and others can drastically improve your popularity. Which platform you choose will depend on your content and your audience. If your content is formal and business-focused then LinkedIn will be the spot for you, whereas if you write informal and chatty stories or guides then YouTube could be your friend. 

The best way to share your content to these sites is through repurposing. 

Repurposing is the act of using content you already have and creating something new with it. 

You can repurpose your content by: 

  • Creating a video: This could be of yourself talking about your content or an infographic video showing a how-to guide. 
  • Social media posts: If you have written a blog then you will have lots of written content ready and available. Use a website like Canva to create visually appealing text posts using the most important parts of your content. Use more content to create an appealing caption and link out to your blog. 

If you are not confident appearing visually in person, don’t worry! You can create videos and social media posts anonymously without your face or, if you are posting as a business, you can find another employee who is willing to be involved! 

In 2022, your blog will not be found as easily as in the past therefore you need to make yourself stand out more especially when you are just getting started. 

Create Visual Content 

People love visual content and it is a great addition to your blogs to keep your audience engaged. 

When most people find your blog, they will not have searched for your website specifically and have no prior connection to your blog. This means that you need to keep them interested and engaged from the outset. 

Using videos and images, you can break up your text into more manageable chunks and brighten up your page. 

When including images on your page, you need to include ‘Alt Text’. For those of you who do not know that that is, alt text is the writing which will be displayed in place of an image if the image fails to load or to help visually impaired users. 

Your alt text should describe the image clearly and in detail for your audience. 

Update Old Content 

If you have had a blog for a period of time then it is common to have old content which may now be out of date or in need of a refresh. 

Taking time to update this content can be just as useful as creating new content. As you create blogs, you will learn skills, develop your writing style and the world will change. 

Giving your blogs a (metaphorical) facelift can be all you need, here are a few tips to look out for in your old blogs: 

  • Outdated statistics. If you have outdated statistics from years ago then your audience will presume the rest of the content is outdated. Make sure to update your statistics often even if this means that you need to update the rest of the content of the blog.  
  • Broken links. If your blog links out to other sources, websites, brands or products then you should check that these are all functioning and in use. If any of your links are broken then you should change these. Search for other links that can serve the same purpose to avoid reader disappointment. 
  • Outdated strategies. If your blog is business-related or notes the best practices in an industry then it is important that this is current and accurate information. 

Use Email Marketing to Promote Your Blog 

Once your blog is reaching an audience, you need a way to keep them connected and engaged with your blogs even when they aren’t reading them. 

Creating an email marketing strategy for your readers and attaching a  button/link to your blogs ensures they can be notified every time you post a new blog. 

Using a platform such as Mailerlite allows you to easily create email campaigns with a drag-and-drop editor. This means that you can create your own emails even with no prior experience or knowledge. 

The main items you should include in your emails are: 

  • A catchy title 
  • An intriguing subject line 
  • CTA’s. These can be in the form of links in the text or interactive buttons 
  • High-quality images 

Make Your Website User-Friendly 

So far, all of our tips have been directed towards the content of your blog and sharing it with new audiences however this tip is regarding your website. 

Having amazing content is great however you need your readers to be able to access your blog easily. 

How many times have you been on a website and immediately left because it was taking too long to load? Or because on your mobile phone, the text and images didn’t fit on your screen properly? 

Most readers are now searching on their mobile which means that your blog not only needs to be optimised on desktops, but also for phones. Below are a few things to consider when making your website user-friendly: 

  • Ensure quick loading times 
  • Simple website navigation 
  • Display social media icons 
  • Use a chatbot 
  • Use high-quality images 

So, is blogging dead? No! By using these 5 tips, you can keep your blog relevant and thriving in 2022. 

Do you need help creating your own blog in 2022? Look no further… 

We love creating articles (blogs), posts, quotes, and top-notch content to deliver to your audience through your website, email campaigns, and social media. 

We work with you to develop a content strategy which will also be researched in line with our SEO service to ensure we maximise the reach and engage the right people, your ideal clients. 

Get in touch now to find out how CREATIVE in TiME can help you. 

CREATIVE in TiME
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