We are CREATIVE in TiME. A Digital Marketing Agency with expertise in SEO ready to help you rise through the Google Ranking with our organic SEO expertise.
What other SEO company do you know that has the knowledge and expertise of a Chartered Engineer and an award-winning multi-business creator?
Fred has a background in Aerospace, rail, hydrogen fuel cell, electronics, IOT, F1, business transformation specialist. Andrea is an award-Winning Business builder, marketing guru, franchise creator. She has 20 years business experience in B2C and B2B and is a networking Queen.
“I reached out to Creative in time recently for a discovery call and WOW what a chat it was , they came back promptly with a strategy for my SEO and Marketing for a LTD company I have.
The value from the beginning was fab !
I would highly recommend speaking with the team and not sit on the fence – I only invested a little ‘time ‘ to outline what I wanted and the best thing was they kept it simple !! you truly get VALUE and INNOVATION with this team.”
Why Do You Need an SEO Company?
Having an effective SEO Strategy and delivery plan is a high reward investment for your business. Out of all of the different forms of digital marketing, SEO will provide you with the best potential long-term success with your investment as it will not disappear or stop working overnight like other forms such as paid advertising.
Do you want to improve your web and social presence, bring in more traffic, build credibility and trust with your customers? SEO is at the heart of all of these.
In a nutshell, we:
Research
Report & goal set
Content build
Page optimise
Do socials & link building
Deliver follow up reporting & analysis
Let’s look at some of this in more detail…
Our SEO strategy will involve completing detailed research into your market, industry or sector.
We will take the time to understand the Google Trends around your target clients, keyword volumes, and create an action plan for moving forwards.
We will perform a full technical SEO audit of your website and all content hosted on it to analyse where we can make short, medium and long term SEO improvements. Using specialist tools and Google Analytics we can identify improvements and deliver them for you.
Analysing your website and data helps us to understand who your customers are, what they want, and how they behave. This information is then used to improve customer experience, increase sales, and retain customers.
When optimising your SEO, we will continually research and update our knowledge to stay up to date on the trends regarding your sector and keywords. SEO is not a short term fix guarantee, it often takes months to achieve the desired results and we will always strive for the best possible outcome for your business, not the quickest fix.
What Makes Our Company Different?
We understand the people, the resources, the processes, and tools that go into making your business run smoothly and we get the struggles companies like yours to experience with the technical world of SEO.
It’s no secret that SEO companies don’t have a great name. The common complaints being that they just don’t return value. We believe that the missing link time and time again is understanding.
Understanding your business and your goals, understanding your customers and understanding your expectations. Because we spend the time in the beginning asking the ‘right’ questions, we can provide you value and achieve deliverables in record TiME.
Our customer base is predominantly in the industry sectors of Technology, Information, Manufacturing and Engineering. Just because you may not fall into one of these categories, this does not mean we can’t help you; we help clients in other sectors too!
“Andrea and the team at Creative In Time have been an absolute breathe of fresh air. Full and consistent transparency throughout the proposal process. They have shown their authority when it comes to PPC and SEO skills both technically and creatively . Creative In Time have offered support and advice for all aspects of Marketing including social media management, search engine optimisation, Google ads (PPC) and graphics/print management. We are only at the beginning of our journey with the team but have every faith that we will enjoy a long and fruitful relationship!”
Do you want help from our SEO company?Get in touch with us now to see how we can help your business with SEO or check out our selection of SEO blogs below.
You can, theoretically, rank for ANYTHING! If people are searching for it, you can rank for it (people can Google some out-of-the-box things). For example, have you ever Googled yourself? I’m sure we’ve all done it, but if you haven’t, I’d strongly recommend doing it after you read this just for a giggle.
If you haven’t started optimising your SEO ranking and want to start, click here to learn HOW to optimise your SEO for your business. If you’re in the process of optimising your SEO, and you’re interested in finding out how to check your SEO ranking, read on!
Search Engine Optimisation (SEO) is the way in which you can help customers to find your site through search engines such as Google. By improving and optimising your SEO you can drive more traffic to your website and therefore generate more sales.
How to Check Where You Rank on Google
How many have you done this? When you want to see where you rank on Google, you type your website into the search bar and then scroll and scroll, hoping your website pops up in the first few results.
DON’T DO THIS.
Do you know there are websites that do this for you? We’ll touch more on this in a second.
Did you know that web pages rank and not websites? Each of your web pages has the potential to rank, this includes blogs and articles if you write them (which you should, click here to find out why!)
What is a website’s ‘SEO Ranking Position’ on Google?
Google ranking systems are designed to sort through hundreds of billions of webpages in their Search index to find the most relevant, useful results in a fraction of a second and present them in a way that helps you find what you’re looking for.
In simple terms, to generate an ‘organic’ search result, Google matches every word or phrase you type in the search box to its index of web pages to find matches. What YOU want to do, is get your website to SHOW UP for your keywords and phrases. You do want to be found, right?!
Google displays these matches as search results which are simply lists of web pages in order of relevance. So, the first organic result is the web page Google believes to be the most relevant to your search, and so on.
The Problem with Searching for Your Keywords
If you do show up on the first page of Google when you search your site, this may be wrong. When you sit down at your own computer or pull out your phone and search for yourself, you may not actually be seeing accurate results. Why is this? Well…
This could be down to:
Your Physical Location: When searching, Google takes the searcher’s location into account to tailor the search results to show businesses near them.
Your Browsing History: To get you the most helpful results, Google prioritises sites you’ve visited before in your search results. It will show those sites higher in the search results in case you’re looking for them again. If you visit your site often, then it will automatically show higher.
So, How Can You Truly See Your Accurate SEO Ranking?
There are a variety of websites which can be used to check your website’s SEO ranking and your websites ranking for specific keywords.
On Ubersuggest, you can add your business website as a ‘project’ which allows you to see a variety of statistics about your website such as backlinks, SEO issues, and site speed.
When using Ubersuggest to view your ranking, you should add the keywords that you are trying to rank for so that you can track where your site ranks on Google and when any changes occur such as moving up or down in the rankings.
Top Tip: Set up a project on UberSuggest and see what keywords you rank for higher and lower over time. If you see your keyword falling in ranking, start posting more content or update your current pages with this keyword. You won’t regret it!
Google Lighthouse
Another great tool for checking out mobile speed and SEO is Google Lighthouse.No, we don’t mean those blinding lights that guide boats!
Lighthouse is a page experience tool built by Google. The tool executes five audits for accessibility, performance, SEO, Progressive Web Apps and an extended list of best practices.
Powered by the new Core Web Vitals, these audits together give you an excellent overview of the quality and performance of your mobile website as well as your desktop site, or web app.
We find that Lighthouse is the BEST for checking out site speed. In 2022, site speed is super important to Google, and a lot of websites still don’t have mobile-optimised experiences.
Top Tip: Take a look on Lighthouse (you can find it by right clicking on your site and inspecting element) and see what you can do to make your speed better. For example, do your images take too long to load? Don’t forget, this will need to be on the Google Chrome Browser and not Safari!
Take it from your personal experience, would you stick on a website that is struggling to load? Or would you bounce out and find a faster one? Site speed for the win!
Google Search Console
Another one we swear by is Google Search Console. Through Google Search Console, you can crawl your website, see what people are searching for when they click on your website, check out which keywords get you the most traffic and clicks and so much more.
Google Search Console is a FREE tool and it’s amazing. Every website SHOULD have it set up already, but if you don’t, click here.
Once you have Search Console set up, navigate to the “Performance” tab on the left. Then click the colourful buttons at the top to turn on Total Clicks, Total Impressions, Average Click-Through-Rate, and Average Position.
Top Tip: Google Search Console is also used for submitting sitemaps. If you haven’t submitted your sitemap to Google yet, then you need to do it. NOW. For SEO, having a sitemap is critical to having your important pages indexed, demonstrating which pages are valuable, and having them indexed regularly to make sure only your most-up-to-date content is appearing in search results.
Why should you check your SEO ranking?
You should check your SEO ranking regularly to see where your website is ranking on Google and which keywords you are ranking for.
If you do not keep up to date with the standard of your website, then you will not be able to improve. Find out what keywords you want to be found for and find which ones you are not currently ranking for; Use this information to include these keywords in your future website improvements and content.
Top Tip: Blogs are a great way to be found for keywords. You do not want your website to become cluttered and disorganised due to too many keywords, blogs are a great way to be found online and for people to visit your website.
If you have started optimising your SEO already, brilliant! If you haven’t started, first of all why? Secondly,click here to learn HOW to optimise your SEO for your business.
If you want to check out your SEO ranking and optimise it for your business but don’t know how, then just get in touch! Digital marketing is what we love to do. Click here to book a discovery call now to see how we can help your business.
Search Engine Optimisation (SEO) is the way in which you increase your website’s visibility and chances of being found in search engines.
SEO drives organic traffic onto your website. A recent study found that 28.5% of people click through on the first organic search result demonstrating that people trust an organic result more than a paid advertisement. Therefore, the higher you rank, the more organic traffic you should receive.
In our guide we aim to show you what SEO is and how to utilise SEO strategies in your website.
How Search Engines Work
To understand SEO, you need to understand the basics of a search engine.
Firstly, search engines are machines which scour the internet for content to determine which is most relevant to your search.
To scour the internet, search engines work through a three-step process:
Crawling: They look through the internet for content and read the text/code from each URL. They do this to discover new and fresh pages with updates, images and videos. The exact amount that Google crawls a day is unknown but can be estimated at 45,000 pages a second.
Indexing: Google then files the findings of their crawling into an organised index to be displayed to searchers on a search page. Check how your site pages are indexed by heading to Google and typing “site:yourdomain.com” into the search bar.
Ranking: The final step is ordering organic content on a search page from most to least relevant in relation to the original search query.
Did you know there are three types of SEO?
On-page SEO
On-page SEO are activities on your website that help search engines to understand & rank your content e.g., keywords, image optimisation, content quality, and title tags.
Without On-page SEO you miss out on opportunities to rank for search enquiries related to your business. SEO is one of the most popular and cost-effective digital marketing strategies
Here are our top tips for optimising your webpage!
Title: The reader will see your title before they even reach your page. Create interesting and stand out titles to catch the reader’s attention. Use KEYWORDS to help the search engine understand your content.
Meta descriptions: This is the small piece of text below your page title on a search result. REMEMBER to always add these and edit these to be concise and useful.
Headings: Make sure to use the correct headings, they should match the search page title. People will stop reading if they are not relevant or informative.
Share-worthy content: Make content that people will want to share and link to. Add all the keywords that are relevant, make sure that you completely answer the question asked.
Off-page SEO
Off-page SEO is any SEO strategies that occur outside of your website. These could be link building, social media, reviews, and more.
It is important to monitor off-page SEO as you will potentially rank higher than a competitor if your off-page SEO is higher. It is a factor in determining how valuable your page is to a search question, a website with no off-page SEO is unlikely to be found.
We have compiled some easy tips to get you started with your off-page SEO:
Links: Ensure that you have no broken links. You can build links to your website by guest posting on authoritative sites and submitting work to high-quality directories.
Social media: Build connections with influencers and create unique content to form a positive social media presence. REMEMBER to keep your audience in mind and ensure your content is compatible.
Content: Make quality content to make it easier to get backlinks to your site. Long-lasting, quality backlinks are very useful to off-page SEO.
Technical SEO
Technical SEO refers to the parts of your website that are not content such as behind the scenes elements that are not visible to the public (yes, these do matter!), e.g., indexation, site speed, and accessibility.
These activities directly impact the indexing and crawling of your site by search engines. By making your website as search engine friendly as you can, you ensure that it can easily index your pages, and make it readily available to searchers.
This can seem intimidating to a beginner, but here are a few simple steps to start:
Make sure your website is mobile-friendly (check now by clicking here) to ensure your page can be accessed from anywhere, by anyone.
Check how quickly your website loads (check now by clicking here), the faster your website loads, the more pages are indexed and the higher it will rank. Site speed is a very important ranking factor for Google.
SEO can be daunting when starting out, if you are feeling lost or feel like your business could use support, click here to book a discovery call with CREATIVE in TiME, our marketing business would love to help!
